A four-month, virtual program for promising Black, Latinx, and veteran-led tech startups based in the US. We will accept applications until January 10th.
Applications are now closed.
About the program
About the program
The Google for Startups Founders Academy is a four-month, equity-free virtual program for pre-seed / seed stage startups across the US that is designed to help founders grow their revenues and obtain access to capital. Selected founders will participate in a series of cohort-based workshops and receive customized hands-on support across a wide range of topics including sales, product, strategy, and fundraising. Applications close January 10, 2022 and the next cohort will begin on February 10, 2022.
Four months of equity-free programming and community offerings
Every participant is matched with a Googler
Mental Health Therapy
Mental health and business coaches provided at no cost
Investor in Residence
Dedicated investor office hours to help prepare you for your fundraiser
Sales and Pitch Coaching
Refine your sales approach for partners and customers
Access to Additional Workshops
Optional topics on Google products, UX/UI, and leadership
Frequently asked questions
The Google for Startups Founders Academy: United States will begin in February and conclude in May. The cohort will consist of ~40 startups from across the United States.
Yes, this is a virtual immersive program. All sessions will be live and will be recorded for reference. The expectation is for founders to join the majority of the sessions live.
The business must be a registered entity within the United States. Founders must have at least 4 hours a week to attend each weekly session for 4 months (February - May).
Founders Academy: United States runs for a period of four months with digital workshops, programming, and mentorship taking place each week. Selected founders will participate in a series of cohort-based workshops and receive customized hands-on support from Googlers, industry experts and across a wide range of topics including sales, strategy, hiring and fundraising.
Revenues have varied widely across past participating startups; many have entered the program pre-revenue and others were generating profit before starting. We expect most participants will generate less than $1M/year. With or without revenue, we will consider the business' traction (users, growth metrics, industry, etc).
Funding amounts of past participants have varied widely. Many startups had not raised capital prior to the program while others had raised up to $1M before joining the Founders Academy. Part of our program is designed to help participants craft their pitch and better understand investment avenues if fundraising is right for them.
The average participating startup had 3-4 employees before participating in the Founders Academy.